Brands we've scored points for.
Cases in point
North Valley Hospital, a small community hospital in Whitefish, Montana, was changing. The sleepy ski town around it had begun to see dramatic growth in the last decade, and the hospital’s role of providing immediate care and basic services was rapidly growing out of step with the community it served.
In response to the high rate of uninsured Montanans, Blue Cross Blue Shield of Montana partnered with healthcare providers statewide to create Blue Care. How to get the word out?
Do you know what a stroke looks like when it’s happening? Would you know what to do if you thought a friend or loved one was having a stroke? Not enough people do, and the Montana Department of Public Health and Human Services asked us to help them change that in Big Sky Country.
Is healthcare marketing easy? Hardly, and it’s becoming more challenging every year. How do we respond?
Native Americans suffer strokes at higher rates than the general population, and lower rates of stroke awareness combined with geographical isolation from healthcare resources have conspired to create a potentially deadly problem within Montana’s Indian nations. How to reduce the risk?
By being forward-thinking, investing in a new facility and top-notch personnel, and embracing the holistic Planetree® philosophy, North Valley had grown into a hospital as good as you’ll find anywhere. But its brand hadn’t grown with it.
Banik builds a strong brand for an already strong hospital, using its strengths to compete with hospitals two and three times its size. Here’s how.
Just as with health care, the best advertising is preventive in nature; we’d much rather provide you with long-term brand management than emergency care. Banik believes in building strong brands that stand the test of time by embodying our clients’ missions and goals. Call us for a consultation today, and take the first step toward a healthy brand image.